The AdEx Market is here!
AdEx unveils the Market, a key component of AdEx v4.0, now open-sourced. It records all valid campaigns, enabling publishers and advertisers to interact freely and trade ad space without middle parties.
The AdEx Market Is Here!
Today, we’re open-sourcing one of the most vital components of AdEx v4.0: the Market.
You can check out the repository here: https://github.com/AdExNetwork/adex-market
The primary role of the market is to facilitate demand/supply discovery and trading. It keeps record of all campaigns that are currently valid, and allows publishers/advertisers to query that list in order to find what they need.
In simple words, it’s one of the parts that enables publishers and advertisers to freely interact with each other and trade ad space/time between themselves, without middle parties.
In the upcoming days, we will deploy the new market APIs and update the repository with more documentation.
For technical details, you can check: https://github.com/AmbireTech/adex-protocol#market
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